Failte Ireland/Ireland.ie: Websites

One of 9 sites, that I designed at web agency, Fluid Rock

This was a major project that was to breathe new life into the Irish Tourism industry. It involved 9 sites (including regional sub-sites) and had extremely useful search functionality built into using a massive database of activities, tourist attractions and accommodation.

A massive budget was invested in this new brand ireland.ie and included intensive TV, Radio, press and street marketing. It "had to" work.

We built 1 portal site, 7 regional sites, redesigned and rebuilt the portal site again and created additional activity websites for Golf, Hill Walking and more.

ireland.ie website design by John White

An Early Concept - for a very simple entry page

A Seasonal Variation

Searching the Site

Regional Site

Art Director & Designer: John White
Brand Designer: Zero-G
Developer: A. Leonard
Platform: .NET
Client: Failte
My Employer: Fluid Rock, web agency

Art Directed/Designed for

client logo 2 client logo 1 client logo 1 client logo 9 client logo 1 client logo 3 client logo 1 client logo 1 client logo 1